Learn more about business with this collection
How to create customer-centric strategies
The importance of empathy in customer success
The impact of customer success on business growth
Mistakes with a product or service should be apologized for along with ways to improve. Consumers are often influenced by what top leaders at a company communicate.
3
50 reads
MORE IDEAS ON THIS
Never oversell what you can offer or do to your customers. It's important to be candid about your abilities and limitations.
Around 81% of consumers stated that they trust the brand to do what is right.
3
47 reads
Publish genuine and heart-felt reviews on your website and social media. Censoring the bad reviews will only make matters worse.
79% of consumers rely their decision on user-generated content before making any purchasing decisions.
3
41 reads
Publicize wins from your entry to mid-level employees, both internally and externally. When you treat employees well it usually influences public opinion more than any other action.
3
34 reads
As a business, you should overtly display and discuss values and promote partners. Many consumers purchase from companies and businesses that share their own values.
3
49 reads
Give customers a chance to be heard by requesting feedback after key interactions. When prompted through e-mail, customers are more likely to leave a review after a positive experience.
3
48 reads
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Every person who speaks on behalf of your company or sells your product should deliver the same logline. Consistent loglines are memorable and repeatable.
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