Learn more about startup with this collection
How to analyze churn data and make data-driven decisions
The importance of customer feedback
How to improve customer experience
The Importance of Customer Experience
Delivering a personalized, in-product customer experience will be crucial for every Software-as-a-Service (SaaS) company.
It enables companies to build a competitive advantage and optimize how they drive revenue, customer acquisition cost (CAC) efficiency, renewals, and intelligent product development decisions.
Meaningful, memorable customer experiences can rapidly lead to growth and even market domination.
2
0 reads
MORE IDEAS ON THIS
Personalised product experiences
Your success as a Software-as-a-Service (SaaS) company is totally dependent on getting and keeping users in your product.
Traditional tactics will likely not help to scale your business quickly because they focus on engaging prospects and users outside of the produ...
2
0 reads
How to Become a Customer-Experience-Focused Organization
- Show, Don’t Tell: Allow prospects to try a product that will improve the buying experience and give important behavioural data that can help to further personalise the experience.
- Use a customer lifecycle framework rather than a product lifecycle or...
2
1 read
Implementing a Product-led Go-to-Market Strategy
To succeed with a product-led go-to-market (GTM) strategy, Software-as-a-Service (SaaS) companies must adapt their processes, tactics, and metrics to support a customer focus.
The following can help to establish a solid foundation for a new approach.
- Def...
2
1 read
A Customer-Experience-Focused Organization
Software-as-a-service (SaaS) companies must understand the full customer lifecycle, unify customer data, and track their customers' personal journey through their products. This is only possible with a Product-Led Go-To-Market strategy.
2
1 read
CURATED FROM
IDEAS CURATED BY
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates