Why Are They Hiring? Use Their Motivation To Your Advantage

One thing I find super-useful is asking relevant questions prior to the interview, to know more about the role and why they are hiring.

• Are they replacing a leaver? Why did they leave?
• Are they expanding?
• Is it a new role to cater for some new business changes?

This information (if you can get it), can strengthen your interview answers by focussing on examples justifying their hiring motivation.

For example, as the first Business Analyst to be hired by a company, I highlighted how I would create their project and analysis document templates, for future projects. It resonated with the interviewers.