Primary Market Research

Primary market research gives you the information that comes directly from your potential customers. There are a few solid methods of doing primary market research such as interviews, surveys, focus groups etc. Primary market research allows gathering two main types of data: exploratory or specific. If you are really serious into doing primary market research on your own, then make sure you read about the different methods of conducting it. You can find plenty of useful stuff by Surfing the web, too.