How to Reduce Churn
- Damage control: The key is to lean into controversy. The first step is to communicate openly and let your customers know what happened. Then tighten up on security and roll out an update.
- Rewarding loyalty: Existing customers should be rewarded for their loyalty.
- Re-brand: A fresh design can bring your users attention back and give the product new life.
- Talk to your customers about what else they'd like to see.
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