In a traditional company, management used to be hierarchical (vertical). That means that decisions are to be made from superiors and that they are not debated openly, employees have to shut up and follow orders from their superiors.
In smart, creative cultures, decision making is more horizontal and are debated openly. Management cannot just make up their minds about something expecting everyone to follow the orders. If employees don’t support the decision, they won’t follow it.
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Chairman Eric Schmidt and executive advisor Jonathan Rosenberg pull back the curtain to reveal how the company created its unique culture of workplace innovation
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