Defining A Partnership Economy - Deepstash

Bite‑sized knowledge

to upgrade

your career

Ideas from books, articles & podcasts.

Defining A Partnership Economy

Essentially, the partnership economy is a modern way of thinking about growth. Some brand approaches have been centralised and fixed. There’s been a focus on Google and Facebook and fairly rigid approaches to acquiring new customers.

But the partnership economy connects you, on a global scale. It’s possible to achieve so much growth through these connections – and leveraging partnerships is often the quickest route not only to growth but also to trust. With the best partnerships, you don’t feel that you’re being sold to, delivering a delightful customer experience.

1

STASHED IN:

9

MORE IDEAS FROM THE SAME ARTICLE

There’s been a seismic shift in how consumers interact with brands in recent years – they don’t entirely trust advertising in the traditional sense, preferring recommendations and reviews.

People want these unique, authentic customer journeys that happen between brands, pa...

Discover and save more ideas by creating a

FREE

Deepstash account.

Develop a

reading habit

, save

time

and create an amazing

knowledge library

.

GET THE APP:

MORE LIKE THIS

The influencer industry has operated in boom times. As more Americans have taken their cues from social media about where and what to buy, brands started to use their marketing budget on influencers.

But if the world is going to face a recession, the influencer lifestyle will come to a hal...

1

STASHED IN:

50

The Future of Work

As more and more jobs are eliminated due to technology, we need to keep reinventing ourselves and stay in a permanent state of transition, to be relevant in the future.

The Art of Re-inventing ourselves has 3 key factors:

  • Thinking "different"
  • Working with varied partners

5

STASHED IN:

346

Today's technology-enabled world offers many ways to capitalize on creativity: creators are now earning individually, monetizing their unique skills. People are turning their passion, the things they love to do, into their earning source.

Whether it's podcasting or video content creation...

2

STASHED IN:

123