to upgrade
Ideas from books, articles & podcasts.
created 2 ideas
ECONSULTANCY
econsultancy.com
STASHED IN:
257 reads
There’s been a seismic shift in how consumers interact with brands in recent years – they don’t entirely trust advertising in the traditional sense, preferring recommendations and reviews.
People want these unique, authentic customer journeys that happen between brands, pa...
Essentially, the partnership economy is a modern way of thinking about growth. Some brand approaches have been centralised and fixed. There’s been a focus on Google and Facebook and fairly rigid approaches to acquiring new customers.
But the partnership economy connect...
4 Reactions
Comment
created 5 ideas
1
Comment
82 reads
created 4 ideas
3
Comment
719 reads
created 5 ideas
8
Comment
2.44K reads
❤️ Brainstash Inc.