Ideas from books, articles & podcasts.
“Is life a game of yes or no? I wonder about the absolutes that we try to create for ourselves, our relationship, our life choices. We try to make things black and white when sometimes it is much more grey.”
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“Every experience, failed or successful, is never wasted. All the time spent does work towards a final goal, some known and some newly-discovered on the journey. You have to have faith in yourself, confidence in who you are and want to be, and be brave enough to take the steps towards achieving y...
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no. We aren’t running Facebook ads to make quick conversions on Shopify (and proceed with caution before buying that course).
We market to make change. Your product or service is solving a problem, it is changing someones life into a better life.
In this book, Seth Godin goes into ...
Invent a thing worth making, with a story worth telling, and a contribution worth talking about.
The second step is to design and build it in a way that a few people will particularly benefit from and care about.
Tell a story that matches the built-in narrative and dreams of that tiny...
“anchoring your work deeply in the dreams, desires, and communities of those you seek to serve. It’s about changing people for the better, creating work you can be proud of. And it’s about being a driver of the market, not simply being market-driven.”
published 7 ideas
How do I describe my love for this book? It completely changed my view of marketing. He says it is "seeing what others see. Building tension. Aligning with tribes. Creating ideas that spread. It means doing the hard work of becoming driven by the market and working with (your part of) that market.” Seth Godin is indeed the Father of Modern Marketing.
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