A product-market fit is a moment when a startup finally finds a widespread set of customers that resonate with its product.
MARC ANDREESSEN
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Product-market fit doesn’t always mean that every collection you release sells out in seconds. But it does mean that people find out about your store by word of mouth, or that you have a steady stream of customers and sales, or that your product solves a problem within a larger, lucrative market. Let us find out what product-market fit is, how to prove your product concept, and how to use marketing and customer feedback to find it.
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What the term "product market fit" describes?
”The moment when a startup finally finds a widespread set of customers that resonate with its product.” Eric Ries
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Why care about strategic messaging and positioning
Product/market fit also means message/customer fit
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