Ideas from books, articles & podcasts.
A great onboarding process helps companies:
Many companies use the tried and tested method of well-timed emails to ensure the onboarding process is smooth.
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Listening to your customers (and acting on their feedback) directly impacts churn.
Churn can most basically be defined as resources lost in a given period of time. Typically it’s referring to users or revenue lost and is usually represented with either a percentage or dollar amount.
Here are a few signs/red flags that you might have a churn problem:
To get more clarity, look at your churn by customer segments or cohorts.
Ask your customers why they are cancelling. Make sure you customize the cancellation reasons in your survey based on your product.
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If you're thinking an exit strategy from your SaaS startup, you have to be prepared for it.
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