The old product roll-out process is totally wrong for startups. That process is appropriate when customers are known and the market is well-defined. This is often not the case for startups. Customer development, then, is very important for startups, and there are a number of phases in the framework:
2.09K
9.7K reads
CURATED FROM
IDEAS CURATED BY
The organization can be confusing. While this manual takes the reader sequentially through the necessary tasks of starting up the startup.
“
The idea is part of this collection:
Learn more about entrepreneurship with this collection
How to start a successful business
How to build a strong team
How to market your business
Related collections
Similar ideas to Getting Started
At this point, go back and look at the Positioning Statement you wrote during the customer validation phase. How did it survive the validation process?
If the customers didn’t love it, do you understand the reasons why? Also, meet with the key in...
You have to get out of the building to discover: How well you understand the customers’ problem, how important the problem is to the customers, and exactly how many customers are talking about it, if the customers care enough about it to tell the...
This pre-launch phase of the customer discovery process involves answering three critical questions:
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates