Allow Adjustment Time - Deepstash

Allow Adjustment Time

Don’t let potential criticism or hesitation ruffle you. So long as you’ve been thorough in your research, intentional in your decision-making, and feel confident that you’ve taken necessary perspectives into consideration, it’s ok if everyone isn’t immediately excited about your new look, feel, name, logo, or website.

It’s natural to go through a period of adjustment while everyone gets used to your new presentation. Stay grounded during this inevitable period and don’t become reactive.

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dustinspe

Secretary at a company

As long as you’re unequivocally clear about who you are and what you stand for, and begin with the structural, big-picture ideation, you should be on your way to executing a successful, cohesive rebrand.

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