Developing The Common Language

A senior leader must assemble and manage a diverse team to get the work done, including:

• Conceptual thinkers who can uncover the key concepts cited above.
• Skilled, business-savvy writers who can put those concepts into easily-understood, precise language.
• Negotiators who can resolve differences among various groups.
• Agents of change who convince others to adopt the common language.
• Architects and technicians who can instantiate the resulting language into systems.