Failing to Choose the Right Launching Platform

Your first stop should be identifying which mobile platform—iOS or Android— and ecosystem best fits your product and customers. Each app platform has its benefits. For example, Android offers a plethora of audience and hardware options, but iOS users tend to spend more on apps.

After choosing a platform, you need to make sure you’re developing for it properly. Not all developers are created equal, so make sure you hire app programmer with years of experience. They must have a proven track record in building apps for that specific mobile operating system.