Proximate Objectives - Deepstash

Proximate Objectives

Proximate Objectives

Proximate Objectives

A proximate objective names a target that the organization can hit or even overwhelm

Example: Engineers can’t work without a specification, so set something determinate as a goal even if you’re not exactly sure what you need.

The US decided that the space race was about the moon, which was the objective we were better placed to achieve.

Proximate objectives are simple and defined. Leaders construct them this way even if the organization’s true challenges are complex and ambiguous

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