- Organizations need to focus on use cases and metrics first and realize that exceptional model accuracy may not deliver business value.
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Key highlights
• Find a business model that works through validation.
• Use split testing to tell value from waste.
• Never ever indulge in vanity metrics.
Four Key Factors that Impact Retention
Focus on new users and the initial experiences they have with your product.
To create a great first impression:
- Run experiments on user onboarding.
- Personalise your sales process.
- Incorporate feedback loops.
Target better user...
Rules For Great Metrics
- Use retention as a way to assess your market-product fit, as it tells you how valuable the customers find your product after they stop using it.
- Understand the steps your customers have to take to get to your product, and if you can eliminate extra steps.
- Focus on key data...
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