Six Design Lessons from the Success of Wordle: Observe What Your Fans Are Doing

It’s frequently very valuable to pay attention how your audience is interacting with your work. They see things you don’t, and come up with ideas you can’t. In the early days of Twitter, it was clever users who invented the retweet and the at-reply. To their credit, Twitter’s engineers spotted the behavior and adopted them as native features, and they helped catalyze Twitter’s explosive growth.