Opportunity knocks
Companies with early success have yet to define what atomic concepts they focus on. Who are their competitors? Who are their customers, and which use cases should they build their workflows around?
Companies have difficulty navigating these questions because customers don't know what they really want. These companies have the opportunity to change how customers think. Strong enough products will have ecosystems around them. The best companies build the platforms to enable and direct these ecosystems to empower the customer more.
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Conducting market research
Analyzing data to make informed decisions
Developing a product roadmap
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