The Single Topic of Expertise that Is Your Focus - Deepstash
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How To Start Over: Reboot Your Life

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The Single Topic of Expertise that Is Your Focus

The Single Topic of Expertise that Is Your Focus

What single topic of expertise is your focus?

  • The more focused the expertise you choose to monetize, the easier it will be to do so.
  • Try completing this sentence: "I use my expertise to help people ______."
  • Boiling down your expertise to one sentence helps focus your efforts and define the value you offer.


238 reads


Providing Real Value

Providing Real Value

How will your expertise change a person's life?

  • People buy things that provide value.
  • Figure out how your expertise will help people move from point A to B in their lives or careers.
  • Creative entrepreneurs who pay for your expertise go from wasting time, effort, and mon...


146 reads

What Makes You Unique

What Makes You Unique

What separates you from other experts in your field?

  • Come up with 3-5 unique things that separate you.
  • Unique traits few others have.
  • Unconventional beliefs about things like what makes a good social media consultant.
  • Experience building successful prod...


199 reads

Monetize Your Expertise

Monetize Your Expertise

To monetize your expertise you must get clear on what you know, its value, and who can benefit from it.

The following six questions will help you figure that out so you can create value for your customers, clients, and yourself.  


394 reads

Your Money Goals

Your Money Goals

What are your monetary goals?

  • Why do you want to monetize your expertise in the first place? Is it a secondary revenue stream?
  • How much do you need to make to justify the time and effort you put into it? And how quickly do we need to get to that level?


137 reads

The People Who Need Your Expertise And Solutions

The People Who Need Your Expertise And Solutions

Who needs your expertise?

  • Lots of people have problems they don't realize are problems.
  • It's easier to sell to someone who seeks a solution than someone who doesn't know they need one.
  • Your answer to this question will determine your target audience so give it ...


175 reads

Delivering Your Expertise In The Best Way Possible

What's the best way to deliver your expertise?

  • Determine which delivery methods will most effectively package your expertise and format your product or service.
  • Consulting calls, e-books, videos, etc.
  • Figure out which delivery method your target audience will m...


142 reads




General writer. Pop culture geek.

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There is no single formula

Be open to have your basic presumptions shattered.

Strategies for solving scientific mysteries:  

  • pin down why perspectives on them differ and what each has to offer
  • try to locate the essential core of available evidence
  • not put m...

Know your worth

Know your worth

When starting out as a freelancer, it can be challenging to know where to price yourself based on your knowledge and your skills in the market. To work this out, we suggest you:

  • Find your niche. This is the value freelancers bring to many companies to help meet their n...

#1: Choose a Topic for Your Twitter Space

#1: Choose a Topic for Your Twitter Space

When using a Twitter Space to market your business, the space must have an engaging host and have interesting topics for your listeners. In order to choose a topic, here are seven ideas you can use:

  1. Offer Expert advice via a Weekly Series
  2. Lead an Open Mic Conversation
  3. H...

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