Lastly, Study 3 experimentally tested whether the observed association was the product of higher frequency persuasive bullshitters being insensitive to the differences in statements that sound profound and those that actually are profound. One group of participants were instructed to rate items on the bullshit receptivity scale based on how profound they sound , while ignoring how profound they believe the items actually are . The other group received the reverse instructions and were prompted to rate items based on how profound they actually are , while ignoring how profound they sound .
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I steer clear of a person who loves the sound of their own voice.
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