iHeartDogs: 0% off - Deepstash
iHeartDogs: 0% off

iHeartDogs: 0% off

iHeartDogs is a company that was established for a social welfare purpose. Every time people buy their products, they donate meals to dog shelters. Keeping to its core, the company started running ads on Facebook to attract more people to donate.

The campaign said that they will provide nothing for buying their products. Instead of discounts, they promised to double donations from purchases made over the weekend. They launched a 0% off campaign from Black Friday to Giving Tuesday. The ad on Facebook read 0% off but the company ended with quadrupling sales.

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rachegraham

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