Inclusive content is any form of media (such as a blog post, a video, an image, etc.) that speaks to a broad and diverse audience without excluding anyone.
When it comes to blog posts, that means the words do not hurt or divide, the images represent as many different people as possible, and the structure makes the content as accessible as possible (through clear fonts, image alt tags, etc). Inclusive content is NOT a political statement or a personal take on social justice topics.
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Digital Marketer Welcome to my Deepstash where I share ideas I find most valuable for those who wish learn more about digital marketing!
The last thing you’d ever want to do is exclude a person or group of people through your marketing. Yet many marketers and writers have made this mistake. Divisive & exclusive words & phrases have become so baked into our language that many of us don’t realize when we use them or the harm they cause. This article, explains what inclusive content really means, why you need to be creating it, & how to do it in a meaningful way.
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