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The history of fashion
The impact of fashion on society
The future of the fashion industry
Brads and identity crises
- If your organization rebrands but doesn't actually transform, it's in the throes of an identity crisis
- Rebranding is actually a record of a transformation that has happened or is already underway
- Your current brand simply isn't a reflection of who you are as an organization anymore, and that's a big problem
- Organizations, the people that make them up, the world they exist in-all these things are constantly evolving. Your brand needs to keep up with all that change to actually do its job.
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Effective rebranding
Rebranding–which can include updating your positioning, messaging, visual identity, website, and more–is a big investment of time and capital. To the outside world, it signals an intention to mark a new moment in your organization’s history and to be perceived differently.
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Getting skills
- Job shadowing: Just like buying a car, trying out a job before taking it is always a great idea. What if you love the clean environment of working at an accounting firm, but you lack the necessity of being able to stand up and walk outside when necessary? Many organizations...
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