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Giving A New Purpose To The Gummies
In 1997, Hero Nutritionals introduced the Yummi Bear, the 1st gummy vitamin. The invention kicked off a booming market that’s still thriving.
This showed that gummies can be used to deliver more than just a sugar high, leading to a wide range of products, including:
- Gummy supplements, from caffeine to fish oil
- Sleep gummies, usually featuring melatonin and other ingredients
- Weed gummies, including both CBD and THC varieties.
Estimates peg the global CBD gummy market as high as ~$14B by 2028. Add that to the global market for gummy and jelly candy, which is estimated to reach $40B by 2024.
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Inventing The Gummy Bears
They were invented in Germany in 1922 by Hans Riegel, the founder of Haribo. It took ~60 years for gummy bears to take off in the US, but once they did, competition arose quickly:
- Jelly Belly introduced the 1st American-made gummy bear in 1981.
- Haribo opened its 1s...
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