Giving A New Purpose To The Gummies

In 1997, Hero Nutritionals introduced the Yummi Bear, the 1st gummy vitamin. The invention kicked off a booming market that’s still thriving.

This showed that gummies can be used to deliver more than just a sugar high, leading to a wide range of products, including:

• Gummy supplements, from caffeine to fish oil
• Sleep gummies, usually featuring melatonin and other ingredients
• Weed gummies, including both CBD and THC varieties.

Estimates peg the global CBD gummy market as high as ~$14B by 2028. Add that to the global market for gummy and jelly candy, which is estimated to reach $40B by 2024.