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The evolution of gummy bears - The Hustle

The evolution of gummy bears - The Hustle

thehustle.co

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Inventing The Gummy Bears

They were invented in Germany in 1922 by Hans Riegel, the founder of Haribo. It took ~60 years for gummy bears to take off in the US, but once they did, competition arose quickly:

  • Jelly Belly introduced the 1st American-made gummy bear in 1981.
  • Haribo opened its 1s...

In 1997, Hero Nutritionals introduced the Yummi Bear, the 1st gummy vitamin. The invention kicked off a booming market that’s still thriving.

This showed that gummies can be used to deliver more than just a sugar high, leading to a wide range of products, ...

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