Yuval Noah Harari starts the book by talking about the disillusionment visible in modern society. For example, the political disillusionment seen in many European countries. He argues that one of the driving factors for this disillusionment is information overload. Our brains do not easily process facts, numbers and equations. Humans think in stories, and this is how political disillusionment can spread, leading to ideologies like fascism and communism. The lesson to learn from this is you should utilize stories in your business endeavors. You should also ensure these stories are simple.
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In a world deluged by irrelevant information, clarity is power. Censorship works not by blocking the flow of information, but rather by flooding people with disinformation and distractions. 21 Lessons for the 21st Century cuts through these muddy waters and confronts some of the most urgent questions on today’s global agenda.
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