Building a story inventory - Deepstash
Building a story inventory

Building a story inventory

1. Chains of false belief. List all the false beliefs your customers might have related to your new opportunity, followed by the vehicle frameworks, their internal false beliefs, and their external false beliefs

2. Experiences. Next to each false belief that you listed, write out what type of experience they may have gone through that gave them that false belief

3. Stories. Next to each experience, write down the story that the experience created in their mind

4. New Epiphany Bridges. Think about your own Epiphany Bridge story for each of these false beliefs

85

178 reads

CURATED FROM

IDEAS CURATED BY

markdd

Knowledge is knowing a tomato is a fruit; Wisdom is not putting it in a fruit salad.

Understand your customer, and build your marketing framework.

The idea is part of this collection:

Master Public Speaking

Learn more about personaldevelopment with this collection

How to adapt to different speaking situations

How to engage with an audience

How to use body language effectively

Related collections

Similar ideas to Building a story inventory

Craft Your Story

You have a story you tell yourself about your life — whether you realize it or not.

A trend in the stories that people with meaningful lives tell themselves -  redemption stories: the tellers move from suffering to salvation — they experience a negative event followed by a positive e...

Read & Learn

20x Faster

without
deepstash

with
deepstash

with

deepstash

Personalized microlearning

100+ Learning Journeys

Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.

Email

I agree to receive email updates