8. PrimeSense ... - Deepstash

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8. PrimeSense ($360M, 2013) is an Israeli 3D sensing company that was used to power Microsoft’s Kinect. It is now also behind Apple’s facial recognition technology included in the iPhone X.

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Why Acquire

For example, FaceID, the technology that allows users to unlock their iPhone X just by looking at it, stems from Apple’s M&A moves in chips and computer vision, including acquisitions of companies like ...

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1. Beats Electronics ($3B, 2014) is Apple’s largest acquisition to date. This transaction saw Apple acquire both Beats Music, the subscription streaming music service, and Beats ...

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2. Intel ’s smartphone modem business ($1B, 2019) is Apple’s most recent acquisition to make the top 10 list. The deal brought in critical engineering talent and pat...

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KEY TAKEAWAYS

  • Apple spent over $7.3B on its top 10 deals, over 40% of which went to its $3B acquisition of Beats Electronics.
  • Many of Apple’s top acquisitions have been aimed at building and improving its largest success to date, the iPhone. Four of its largest acquisitions focus on chip performan...

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  • Overall, these top deals reflect Apple’s strategy evolution , from a focus on the Mac platform (NeXT Computer) in the late 1990s, to a focus on mobile (Intel, Dialog Semiconductor, Quattro Wireless), and most recently to a focus on services like Apple Music (Beats, Shazam).
  • Other wel...

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10. PA Semi ($278M, 2008) was Apple’s first acquisition of a semiconductor company. One of the reported reasons for acquiring the California-based chip designer was Apple’s interest in low...

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9. AuthenTec ($356M, 2012) , a Florida-based listed fingerprint sensors company, was used by Apple to develop its payment solution Apple Pay.

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4. Anobit Technologies ($500M, 2011) , an Israel-based semiconductor startup, was acquired by Apple for its flash memory components, a key part of many of Apple’s products, as ...

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3. Dialog Semiconductor ($600M, 2018) is a UK-based semiconductor business. Apple expanded its chip operations in Europe by acquiring the chip suppl...

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