Do you want to convince somebody to stop doing something annoying, like littering?
Psychologists advise you rather focus on the positive outcome with your message, say for example: “Almost everybody who lives here, place their trash in the garbage”.
This way the appropriate behaviour is presented as the social norm and people are unconsciously inclined to follow it.
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Some facts here have completely opened my eyes to our behaviour traits. It's also cool knowing also how these facts are all derived from studies with real participants, and are not just educated theories.
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