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Customers are so excited about spending only $8 on a rotisserie chicken that they happily buy many other items at a modest-to-steep markup.
That makes the business work, but it also makes supermarkets compete in a race to the bottom on prices.
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The word “ritual” is thrown around colloquially today, but sometimes it still carries the weight of religious ceremony. For supermarket supershoppers, as we might call them, these stores themselves, with their floor-to-ceiling shelves and flickering freezers brimming with food that’s available fo...
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Grocery shopping can be a uniquely pleasurable experience, and it’s a squarely American invention. Before the turn of the century, people got their groceries from general stores, where a clerk gathered your items while you waited and placed them on the counter to ring up. There was no way to comp...
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But for some, rooting for bargains taps into ingrained opportunism. For being clever enough to pair a coupon with an item that’s already on sale. For holding off on buying a tempting pint of ripe blueberries at one store before getting it for half the price at the next. There is a devilish sense ...
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Here’s a paradox: the more you pursue the positives, the more negative you’ll feel. Those who desperately want to be rich, worthy or happy will only end up feeling poorer, more unworthy or unhappy. On the other hand, the more you accept the negatives in your life, the be...
As difficult as it may seem, self-isolation has its benefits. When spending your time alone, the key to handle this situation is to find a purpose in your suffering. In other words, focus on why your suffering is doing good to others as well as to yourself. Furthermore, the fact that you stick to...
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