• You’re competing with free content. With digital goods, consumers can probably find free alternatives to what you’re selling. You’ll have to think carefully about the niche you target, the types of digital products you sell, and your product descriptions . You’ll also want to offer high-quality products and know how to build your brand in order to compete.
• You’re susceptible to piracy/theft. You need to take precautions and reduce these risks by employing the right tools to protect your products.
• There are some restrictions on how to sell digital products. For example, you must sell physical products through the Facebook and Instagram sales channel according to their commerce policy .

Most of these challenges can be overcome, however, if you employ the right tools when designing your digital product business.