Keep reading for FREE
Zebra businesses have roots in their leaders’ personal experiences and visions. Zebras fuse profit and purpose, shy away from venture funding and collaborate.
Zebra founders’ connection to their companies means they strive for capital efficiency and tend to avoid trading equity for venture funding.
Examples: Baremetrics, Zapier
White elephant startups symbolise huge projects without a deeper economic meaning. A real example is a construction project that happens only for a major event such as sports events.
"Unicorn" is the term used in the venture capital industry to describe a startup company with a valuation of over $ 1 billion.
Example: CRED, Groww
This probably sounds quaint, but once upon a time, tech startups were called “startups.” Occasionally, venture capitalists called them “portfolio companies,” or customers called them “tech companies,” but “startup” was the main term.
In 2013, though, startups began their Animorphs journey.
Cockroach companies aren’t glamorous, aspirational, or exciting. But they are great at surviving.
When you consider that more than 90% of entrepreneurial businesses tend to fail, aspiring to cockroach survival mode isn’t too bad. They’re the mainstay of the economy.
Cockroaches ideally aim for profitability right from the start and can slow down their pace if adversity hits.
Examples: GitHub, Facebook and Google were once cockroach startups and became unicorns only after building a solid business, cockroach style.
A gazelle is a company that had revenue of at least $1 million and then doubled its revenue in four years. Its growing by 20 per cent each year.
It was what unicorns used to be called before the term unicorn was coined.
Examples: Facebook, Apple, and Amazon would all have been initially seen as gazelles.
Pigs are startups that take advantage of the fact that it has become relatively cheap and easy to make a web product. You can get the development work done at a modest price and even raise some initial capital.
Pigs aren’t building the company for long-term world domination—they’re aiming to sell it to a big corporate or a competitor at the right moment.
Apple and Google regularly shop for tasty pork among companies like this.
Examples: Snapchat buying Looksery. Facebook buying Masquerade
Rhino startups aim to be both big and profitable. Rhinos as companies that have a valuation of $1bn on a price-to-earnings multiple, not on a revenue multiple. Rhinos are far rarer than unicorns.
Examples: Apple, Facebook, Google
A bear is a solitary, awkward creature that values its independence and therefore doesn’t want to take VC money. The founders of these companies choose the bootstrapping route, which makes life harder for them. But if it pays off, they end up rich AND in control of their companies.
Examples:Tableau Software, Go-Pro, Mail chimp
Phoenixes are companies that last more than a hundred years because they rise, fall, and then rise again. Companies that have managed to reinvent themselves as a third or fourth-generation youngster takes the helm.
Examples: Fiat, Otto Bock, GM
Camels can survive in the “desert” of volatile, cash-strapped markets.
Camels charge for the value they create from the get-go.
Survival, rather than fast growth, is the priority.
Examples: Qualtrics, GrubHub, Zoom
Avid Reader and Blogger
These ideas have been compiled to the simplest of understanding with relevant images and Examples of Companies that fit into the respective category of Animal Startup.
MORE LIKE THIS
Ready for the next level?
Read Like a Pro
Explore the World’s
Take Your Ideas
Just press play and we take care of the words.
No Internet access? No problem. Within the mobile app, all your ideas are available, even when offline.
2 Million Stashers
Great interesting short snippets of informative articles. Highly recommended to anyone who loves information and lacks patience.
This app is LOADED with RELEVANT, HELPFUL, AND EDUCATIONAL material. It is creatively intellectual, yet minimal enough to not overstimulate and create a learning block. I am exceptionally impressed with this app!
Best app ever! You heard it right. This app has helped me get back on my quest to get things done while equipping myself with knowledge everyday.
Don’t look further if you love learning new things. A refreshing concept that provides quick ideas for busy thought leaders.
I have only been using it for a few days now, but I have found answers to questions I had never consciously formulated, or to problems I face everyday at work or at home. I wish I had found this earlier, highly recommended!
Even five minutes a day will improve your thinking. I've come across new ideas and learnt to improve existing ways to become more motivated, confident and happier.
Brilliant. It feels fresh and encouraging. So many interesting pieces of information that are just enough to absorb and apply. So happy I found this.
Great for quick bits of information and interesting ideas around whatever topics you are interested in. Visually, it looks great as well.
Read & Learn
Access to 200,000+ ideas
Access to the mobile app
Unlimited idea saving & library
Unlimited listening to ideas
Downloading & offline access
Claim Your Limited Offer
Get Deepstash Pro
75% OFF | 1-Year Pro Subscription