The Vertical Stack
If you want to understand the power dynamics between different platforms, aggregators and other players in a tech ecosystem, it’s better to look at them as a vertical stack with different layers.
On each layer of the stack, companies are trying to create value and to capture value. The lowest layers of the stack are typically the most powerful. If you are able to take control of a layer, you can dictate the terms of most of the value creation and value capture that is happening in the layers above you.
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Software engineer by 🌞 and sleepyhead by 🌑. Software architecture. Distributed systems. Personal productivity. Cats.
We all know that, the more a product is used, the more it will be used. The problem is that, our understanding of this phenomenon is quite limited. What if we tried to better understand the dynamics behind it? This article is a great read for anyone that would like more insights on this interesting topic.
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