Not having liquid cash can sometimes slow down your growth.Imagine you are having a good product market fit, but someone who have funds hire your talent and they won the completion.So, make sure you are having good amount of cash in your hand.

6. Make Sure You Are Well Banked

Spend more time talking and interviewing your customers, and get feedback from them.Knowing what your customers need is very important, so try talking to your users and start working on what they really want.

8. Successful Startups Talk To Their Users

Most of the solo founded start ups fail because the founder had no one to converse with and no helping hand in decision making.Any number of cofounders is fine until it's more than 4 people.

5. Your Success Will Increase With Multiple Founders

One of the most important pillar in any startups or an organization.Analysing culture in your employee, while you are recruiting them can be the most efficient way.A team with high cultural values is like a concrete house and no cultural values is like a paper house. When a fire litted from a place the paper one will instantly burn off, and concrete one saves you.

1. Hiring

No matter how great your idea is if you don't have a good market for that.Kunal Shah says, what's the use of building a dam in the desert, and what's the how much effort you put, if there are no customers are buying your product.

3. Market Matters More Than Your Product

You should build a product only if you are passionate about what you are doing, or else in the long run you'll lose interest in building it and the growth will go down.You can build products that are successful even by taking risks only when you love what you are building.

4. Startup Will Succeed Only When The Founder Is Passionate

You should be 'persistent about the problem but flexible about the solution'. Few founders will stuck with a single idea and build upon that with out understanding the market, just because they invested a lot of amount and effort already and later feel bad about the failure. (Refer to sunken cost fallacy) As a founder you should be flexible at experimenting different things in your startup.

7. Founders Should Be Flexible

Need to do more talking to the clients and do more sales talksSales is one of the most important factor for a business. You should get paid for the value you are providing

9. Fear Of Sales

You have to learn when to do what and when this inflection points change.

10. It's All About The Timing

This is one of the best videos I watched recently about the startups, if you loved the notes, don't forget to check the video by Varun Mayya on his YouTube. If you love my work, do follow me here or on Twitter :) (twitter.com/adityamulukuri) adityamulukuri.super.site

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When you are building a solution for your customer, make sure it's like oxygen. Build the product only if you think it's very useful for your customers which they feel like it is oxygen.Three Thumb Rules for Different Businesses<ol><li>In consumer apps, you need to have at least 20% month 3 retention</li><li>In D2C products, your total lifetime value per customer must ve more than your acquisition cost, plus they must make repeat purchases.</li><li>In SAAS, you need to have less than 10% churn per year.</li></ol>

2. Build A Product That People Really Want

Go checkout SeedToScale right now: https://www.seedtoscale.com/marketplaces/content-library SeedToScale is Accel's curated learning community to help founders build venture fundable startups. This is a Masterclass series featuring the founders of India's most successful marketplace giants like Swiggy, Urban Company, Taxi For Sure, Myntra and many more. Take a deep dive into the inside stories, insights and philosophies that made them the colossal marketplace they are today. https://blog.eladgil.com/p/fear-of-sales https://review.firstround.com/how-superhuman-built-an-engine-to-find-product-market-fit

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Go checkout SeedToScale right now: https://www.seedtoscale.com/marketplaces/content-library

SeedToScale is Accel's curated learning community to help founders build venture fundable startups. 

This is a Masterclass series featuring the founders of India's most successful marketplace giants like Swiggy, Urban Company, Taxi For Sure, Myntra and many more. Take a deep dive into the inside stories, insights and philosophies that made them the colossal marketplace they are today.

https://blog.eladgil.com/p/fear-of-sales
https://review.firstround.com/how-superhuman-built-an-engine-to-find-product-market-fit

0:39 Hiring 
2:50 Build a product that people really want  
6:40 Market matters more than your Product 
7:49 When the founder is passionate  
8:46 Your success will increase with multiple Founders 
10:09 Make sure you are well Banked  
11:16 Founders should be Flexible 
12:58 Successful startups talk to their Users 
14:08 Fear of Sales 
15:37 It's all about the Timing

Science and business follow the same principles and are practically the same thing - you experiment, you observe, you make conclusions, and you repeat. 
I help entrepreneurs build amazing companies and freelancing careers with actionable advice. I distill complex research papers for the masses. Most importantly, I practice what I preach.

Collabs: teamvarunmayya@gmail.com

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