The power of physical attraction

Values can be personified in people that you love and admire. Identifying the specific values embodied by your heroes can inspire you to adopt those values for yourself. To uncover the values that you associate with your loved ones and role models:

• Identify and write down six people wh...

It very often happens that we fall in love, while feeling uncontrollably attracted to, with individuals who end up breaking our hearts. Anthropologists found four personality types, as follows:

• the explorer: whose main trait is the curiousity
• the builder: who is defined by h...

Your brand is no longer just about you or your company. Now, branding is all about the individual. They are seen as symbols representing some part of a customer's personality, and 89% of customers will stay loyal to a brand that matches their personal values, according to a 2017 study by the Glob...