For more than a decade, the Asian tech ecosystem has been dominated by “super-apps:” platforms such as WeChat, Alipay, and Meituan that offer an enormous network of services all in one integrated app.
In contrast, analogous services in the U.S. have remained largely distributed, with a larger array of apps and websites each offering users a smaller subset of functionalities.
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A learner | Writer of Melva's Note on Substack | High curiosity about psychology and human development.
Super apps are top-rated in Asia, while it's not very common in the US. What happened? Let's find out through the HBR article.
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