In the U.S., many leading tech companies started out before the widespread adoption of smartphones, offering narrow, web-only services on personal computers, such as search (Google), social media (Facebook), e-commerce (Amazon), and others.
These companies later developed mobile apps, but each still offered only limited services on each app.
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A learner | Writer of Melva's Note on Substack | High curiosity about psychology and human development.
Super apps are top-rated in Asia, while it's not very common in the US. What happened? Let's find out through the HBR article.
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