FOMO (fear of missing out) refers to almost everything that, as humans, we have always been afraid to miss out on: luxurious travels, expensive goods, delicious food.
While dealing with the current pandemic, we can finally take a break from this fear, as no one has all the above-mentioned experiences or items anymore. Everybody is stuck in their house now, doing home office or nothing at all.
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When faced with difficult periods, like the pandemic we are all dealing with at present, individuals seem to tend to associate luxury goods to a greater safety level.
Furthermore, research has shown that people believe to be able to distance themselves from danger only by purchasing...
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