A Customer Access Map can help you identify organisations that customers belong to (if you’re selling to the public) or key deciders in the organisation (if you’re selling to a business).

Put all the maps next to each other, also considering the sales str...

In-home demonstrations are one example of direct selling. 

Companies like Amway, Avon, and Mary Kay have built their entire businesses around direct selling. You need excellent sales skills as well as a gregarious, extroverted personality.

• Be aware of the business landscape to recognize that a need for change exists.
• Impeccable timing - having the ability to seamlessly sell change while minimizing disruption. 
• Sell an ability to sustain long-term bottom line impact that comes from the chan...