What does your data say? Headings on charts should tell the audience how to think about the numbers. … Use headings to establish your main points.
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How to Give a Great Presentation: Timeless Advice from a Legendary Adman, 1981
themarginalian.org
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Digital marketing at dentsu. Invested in the symbiosis of marketing, psychology, and design. Photographer at heart.
5 tips to help your presentation have a lasting impact on the audience.
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Similar ideas to 3. Think headlines, not labels
According to new research from the Kellogg School, how data are visualized can significantly impact our interpretation of what we’re seeing sometimes for the worse. Our efforts to simplify charts by grouping data into smaller numbers of “buckets” (say, two bars on a chart as opposed to ten) seeme...
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