Pay-per-click marketing
Pay-per-click marketing or paid search advertising (PSA) is the other component of search engine marketing.
With Pay-Per-Click ads, you can reach your target customers faster than SEO, but you pay every time someone clicks on your ads.
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What is Digital Marketing?
Digital marketing is a broad term for any marketing done online. This includes:
- Search engine optimization (SEO),
Awareness
GOAL
Capture your audience's attention. You want to get people to remember your brand and try to learn more about you.
STRATEGIES
- Search e...
Paid Social Media
- Control and target your marketing
- Reach a wider audience
- Grow your brand on social media
- Re-market products
- Serve ads to highly specifi...
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