Building a 'Sesame' Song
"Sesame" songs were built on a curriculum. Each year, outside experts outline pressing academic and social issues, and from that, an educational theme for the season is built.
After a song has lyrics, it is scored. Brevity and repetition are key, and the songs are tuned for catchiness. Demos go to producers and artists for approval and production suggestions.
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If you don't measure it, you can't improve it. Working on my own personal gols and objectives.
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