Now that you have started producing content, what’s next? How will you make sure your content reaches the right audience at the right time?
That’s where SEO and Social Media comes in. Even though it seems simple, it rarely is. You will need to make a ton of decisions about carefully articulating content, selecting ideal platforms and then an ideal publishing pattern.
For example, you can follow Andrew Davis’s advice from his book Brandscaping. He recommends a 4-1-1 strategy.
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