If you were an investor looking to protect your investors’ money, what would you do? You would of course try to diverse the portfolio and not put all eggs in one basket. This way, you can protect your investments from going awry when a stock fails.
Similar to the diverse portfolio strategy, as a marketer, it is your responsibility to protect your product and company against the unpredictability of the market and step beyond the comfort zone. Let’s learn some in-depth strategies on doing that.
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