Contrast Principle - Deepstash

Contrast Principle

If we see something that is fairly different from the first one we saw earlier, we tend to see it more different than it actually is.

If we buy a car, then buying car accessories feels cheaper than it is cause we have just made such a big purchase.

Showing someone unattractive options before showing the real one can make it much more attractive than it is.

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Lifelong learner and content creator. Helping you to find joy at work, get more things done, and be your best self.

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