Law 30: Make Your Accomplishments Seem Effortless

1. Make it obvious. Don’t hide your fruits in your fridge, put them on display front and center.
2. Make it attractive. Start with the fruit you like the most, so you’ll actually want to eat one when you see it.
3. Make it easy. Don’t...

Sometimes it’s hard to guess the search intent behind a keyword. 

Search engines deal with the same struggle. They don’t always know the search intent with 100% accuracy but they do their best to serve results that will most probably satisfy the user based on the large amount of data they h...

If you care about someone, make them a priority. Make them a priority not just when it is easy, but when it is difficult as well.

If you care about someone, show up for them when you say you will. Show up for them when they least deserve it, because that is when they need it the most.