Call to Action - Deepstash

Call to Action

Clear calls to action guide the audience on what to do next, ensuring the message leads to desired outcomes.

• Be specific about what you want the audience to do.

• Make calls to action visible and compelling.

• Reinforce the benefits of taking action.

“A clear call to action turns attention into action.”

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Similar ideas to Call to Action

What a Good Caption Should Include

  • Hook: Grab their attention right off the bat. You have to inspire your audience to click “read more”.
  • Value: Deliver on what you promised in your hook and share content that educates, entertains, or sells.
  • Call to Action: ...

Clarify your Call to Action

Don’t leave it up to your reader to figure out what you want them to do with this information. Spell it out, and be specific. For example:

  • Please send back any edits by 5 pm on Tuesday.
  • Please call this client back by Friday to resolve the issue.

The GLAD Rule Works For Conversation Too

This approach can be used in general conversation, too - not just in formal presentations.

The crux of it is keeping it simple, compelling, and audience-focused.

Why would they want to listen? What will they get out of it? If you make the the case cl...

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