Learn more about problemsolving with this collection
How to focus on the present moment
How to cultivate empathy and understanding towards others
How to set personal and professional goals
Things That Cannot Be Measured
Certain things cannot be measured just by the number of likes and shares.
The way a product is designed, how simple and intuitive it is, the consumers trust in the product, their love and hate towards it, how they interact with other products, and how they use it as time passes.
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Value In Numbers
- Doing something people find valuable should be able to push your metric scores up, as a by-product. This is the real-world proof of quality in this age.
- Similarly, if we do something, and the metrics go down, it’s a clear indication the action was wrong, no matter how right it seem...
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When Metrics Fail
- Adding new features makes the metrics go up, but it fails when we keep adding newer features, making the application bloated.
- The brand power, of big brands like Apple or Nike, is hard to track on mere numbers, and the goodwill or trust they enjoy due to their past work is hard to ...
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Rules For Great Metrics
- Use retention as a way to assess your market-product fit, as it tells you how valuable the customers find your product after they stop using it.
- Understand the steps your customers have to take to get to your product, and if you can eliminate extra steps.
- Focus on key data...
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Pitfalls Of Metrics
Just like statistics, anything with numbers can be selective honesty.
- If the click-through-rate or the percentage of people clicking on your ad is increased, does it mean better earnings? It won’t work if the ad is just a false click-bait.
- If people spend less time on your a...
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Lessons from the conservation of complexity
- How simple something looks is not a reflection of how simple it is to use. If complexity is a constant, then there are trade-offs.
- Things don't always need to be very simple for users. When a product or service is too simple, users can feel robbed of control. We should recognize th...
Measuring happiness
Academically speaking, happiness cannot be measured. It is really a mix of health, emotions, the way you evaluate your life, and the extent to which you live out your values.
While happiness can't be measured, you can measure life satisfaction by asking questions a...
Designers have different strengths
These strengths should be applied to the right problems.
Design encompasses many things, including:
- Visual design: typography, contrast, hierarchy, and the good ol’ does it look good? falls into this category. Are the details crisp or are they sloppy?
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