“When you raise your price, you increase the value the consumer receives without changing anything else about your product.”
ALEX HORMOZI
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$100M Offers: How to Make Offers So Good People Feel Stupid Saying No by Alex Hormozi is a practical guide for entrepreneurs and business owners on creating irresistible offers that drive massive sales and growth
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Price and Value are Not the Same Thing
Warren Buffet is known for his frugality. Frugality isn't about buying anything at a low price - it is about buying value at a low price.
The key is not just to look at the price, but to keep value in mind, too.
2. Value Determines Price And Costs Are A Choice
With value being in the eyes (and experience) of the consumer, the price they are asked to pay must be (much) lower. The entrepreneur’s job is to figure out at what price their product is attractive, and then choose a cost structure that allows for profit. In other words, the price is a
Falling in love
Get going on your social life/love life without worrying about anything else.
Be yourself and find a partner who clicks with you, using the various offline and online options available.
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